Under Armour is toning down its logo placement on some key shoe silhouettes as it looks to get consumers interested in wearing its shoes outside of the gym. For example, Under Armour’s Forge 96 ...

Fox Sports analyst Rob Parker says Under Armour dumped Steph Curry because he could not carry over his impact on the game to ...

Under Armour has built itself into a sportswear giant thanks to its devotion to developing cutting-edge performance technology. Today marks a new chapter for the American company as it is stepping ...