Lab96 Studios takes its name from Under Armour’s earliest days. The company was founded by Kevin Plank in 1996, and early ...
Once dominated by major sportswear brands like adidas, Nike, and Under Armour, the conventional sports marketing landscape ...
This landmark agreement marks Under Armour’s first involvement with an Australian Rugby Union team, and comes hot on the ...
Wondering if Under Armour could be a hidden value play? You are not alone, as many investors are questioning whether this struggling athletic brand is showing signs of being undervalued or if the ...
What’s the number one thing you want a decent waterproof jacket to do? Keep you dry of course! From that perspective the UA Women’s Rain Drive jacket totally has this category nailed - it’s 100% ...
Abhishek Sharma (23 not out off 13 balls) and Shubman Gill (29 not out off 16 balls) put up a show as India cruised to 52 for ...
Analyst Alex Straton said On Running and Abercrombie & Fitch have room to keep growing, while Under Armour and Gap are punching below their weight.
Under a new financial partnership, Indiana State men’s basketball coaches will be wearing Mountain Dew logos on their game-day apparel. On Wednesday, ISU announced the deal with Mountain Dew and ...
Historically, I’ve been a bit weary of heated workouts. The increased temps make you extra sweaty (obviously), and they’re also just harder on your body. Much like the thermostat, every system that ...
We go behind enemy lines to find out more about the Midshipmen as Notre Dame plays host to Navy this week in prime time.
Allied Market Research published a report, titled, "Golf Shoes Market -Global Opportunity Analysis and Industry Forecast, ...
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