As India enters its peak wedding season, beauty brand Swiss Beauty has launched its latest campaign, “We Got You, Girl!”, a ...

Prashant Iyer, who held the role of Director of Films & Series Marketing at Netflix, has decided to move on. He shared the ...

In his new role, Bham’s focus will be on building a performance-driven ecosystem where global energy meets Indian scale ...

MAV is defined as the number of members who have watched at least 1 minute of ads on Netflix per month, multiplied by the ...

The court was hearing a plea by Dabur India, which sought an interim injunction against the ad, calling it misleading and ...

The leadership structure is to streamline operations, strengthen regional strategies, and accelerate revenue growth across ...

Surya Roshni has announced the promotion of Parul Phadke as the Head of Marketing & Advertising for its Lighting & Consumer ...

WPP has announced that WPP Media has been appointed by Reckitt to handle its media planning and buying across 21 European ...

The campaign taps into cultural insight: the most emotional, reflective moments of a wedding day often happen inside the car – just before the big moment ...

While the mattress industry has largely focused on incremental comfort upgrades, Duroflex is addressing the deeper issue of stress and how deep restorative sleep is the true solution that helps the ...

The Game has been developed in collaboration with Banijay Rights, the global distribution arm of content powerhouse Banijay Entertainment ...

The film has been conceptualised by the advertising agency Young and Hungry and the production was helmed by Lucifer Circus ...