Lynch's ‘signature confidence’ inspired the brand’s Beastmode Collection.

Reps from the 49ers, NFL and Bay Area Hosting Committee shared new details for Super Bowl LX’s activations at the NFL headquarters Monday.

Anindita Chattopadhyay has also joined the collective as I/O agentic lead.

Radelet previously led comms at the Walgreens Boots Alliance and Hilton Worldwide.

Anindita Chattopadhyay has also joined the collective as I/O agentic lead.

It’s the battle of the cheesy headgear. Philadelphia partnered with Zeno Group and creative agency Rethink to bring the Phillyheads campaign to life.