Javon Bennett’s colorful shoes might put someone in the mood for Superman ice cream — the red, blue and yellow frozen dessert. They stand out even in a sea of other multi-colored basketball shoes.

A Basketball player without a shoe deal? That is just a barefoot baller, waiting for someone to put a sole on it. From Jordan ...

Memphis Grizzlies point guard Ja Morant has been ruled out for the remainder of Saturday's contest against the Cleveland ...

An individual basketball-sneaker line can produce billions of dollars in revenue. NBA superstars like Michael Jordan, LeBron James, Kevin Durant and Curry have made nearly as much off-court revenue as ...

Nelly Korda had just played with WNBA star Caitlin Clark again at The ANNIKA 2025 Pro-Am. The former World No. 1 also gifted ...

The Sneaker Industry Has Been Around for 103 Years. It’s Never Seen a Disaster Quite Like This. This is article is reprinted ...

Golden State Warriors star Stephen Curry stood at the free-throw line with six seconds remaining and the chance to make history, clinch a come-from-behind victory and silence the deafening roars of ...

Warriors star Stephen Curry made the interesting choice to warm up in Nike shoes after his split with Under Armour.

Multiple college and pro athletes are with Curry Brand. The post What’s Next for Under Armour and Steph Curry After Their ...

This past offseason, LeBron James' interest in golf appeared to have picked up as his social media posts have made it clear ...

"We want AJ! We want AJ!" chants reverberated from the thousands of Cougars fans who filled the stands of a BYU football game ...