Google’s AI-powered Search experience is now rolling out to everyone and, with it, the web will never be the same again. However, with all of these new layers on top of the “10 blue links,” Google is ...

Numerous studies indicate that the shift to AI search features and the use of AI chatbots are killing traffic to publishers’ sites. But Google on Wednesday denied that’s the case, at least in ...

As you’ve probably noticed, Google has gotten … weird lately. Weirder? It can be hard to find the search results you’re looking for. Between AI summaries and algorithm changes resulting in unexpected ...

Heads-up: One of Google’s most useful and also underappreciated features is on the brink of extinction. I’m talkin’ about the cache-calling system that quietly existed within Google Search for ...

Google launches Web Guide, an experimental AI feature that clusters search results into topic groups. Available now in Search Labs. Google is testing Web Guide in Search Labs. Web Guide is an ...

Google wasn’t around for the advent of the World Wide Web, but it successfully remade the web on its own terms. Today, any website that wants to be findable has to play by Google’s rules, and after ...