“I just wanted something to be funky, because Austin has that slogan, ‘Keep Austin weird.’ So, we kind of pride ourselves on that, too,” explained Dorsey to VIBE. “Being weird, being yourself, being ...

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AT LEAST A MONTH. WELL, NOW TO THE BIG RED ZONE. THE HUSKERS WILL DON AN ALL BLACK ALTERNATE ALTERNATE UNIFORM THIS SEASON. ADIDAS REVEALED THE NEW UNIFORMS FOR NEBRASKA FOOTBALL EARLIER TODAY. THE ...

The uniforms were revealed Friday by Nebraska. The look features black jerseys with white numbers and white sleeve stripes, black pants with white stripes and a white helmet with a black stripe and ...

Top-ranked 2026 wide receiver recruit Tristen Keys, already signed with Adidas, is considering flipping his commitment from LSU to Tennessee, an Adidas school starting in 2026. Tennessee's 10-year ...

Forbes contributors publish independent expert analyses and insights. Steph Tharpe is a journalist who covers Black enterprise and culture. The city of Atlanta has long been the "Mecca" of Black ...

At a time when many companies are scaling back diversity initiatives, Adidas has doubled down. The iconic footwear and athletic apparel brand hosted its fifth annual Honoring Black Excellence (HBE) ...

When you think about brands that have consistently championed Black excellence, Adidas sits near the top of that list. The company has long celebrated cultural moments that uplift the Black community, ...

Pharrell and adidas made waves with their new Jellyfish silhouette at Paris Fashion Week in January, and now a second colorway of the collaborative model has appeared: “Triple Black.” Revealed by ...

“There is not one Yeezy shoe left. It has all been sold, and that episode is behind us.” The chief financial officer of sports apparel company Adidas stated in a recent earnings report that Adidas no ...