The already minimal adidas ZX Flux continues to evolve with its latest update. As seen earlier in the “OG Pack,” the Flux has been reconstructed with adidas’ TechFit technology, bringing a stretch ...

Right around this time last year, adidas introduced its game-changing XENO technology during NBA All-Star Weekend. The light responsive treatment gave sneakers like the ZX Flux, Superstar, and Metro ...

Sneaker maker adidas has launched a mobile application that allows users to customize their next sneaker order with a photo taken on their mobile device. The miZX Flux app is an extension of adidas’ ...

Adidas has no shortage of iconic sneakers. The Superstar, the Stan Smith and the Samba, among countless others, have been entrenched in the global zeitgeist for over 40 years. As much as these ...