If you want a jersey that falls towards the mountain bike side of the style equation but with the features that make it workable on a drop-bar bike then the Assos Mille GTC C2 Short Sleeve jersey does ...

Assos Fall Clothing: A few decades ago, a thought started in a humble bike shop, went into a wind tunnel as a carbon race frame and came out as arguably the finest cycling clothing available. “Ace” ...

Beyond the chamois and lycra, though, each of these companies has a compelling story. These are true brands. They are unique in their values and principles. Their founders have strong personalities.

Assos, the Swiss cycling apparel brand, has launched a mobile app offering customers a new optimised platform for purchasing products. The app, available in both iOS and Android operating systems, ...

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. Many cycling companies have recently begun testing bikes and clothing in wind tunnels. But for ...

Assos added to its Tactica gravel series earlier this spring. The Tactica series is a collection of cycling kit that falls into the Swiss company's Adventure collection. It comprises pieces that, as ...

Forbes contributors publish independent expert analyses and insights. Allison Olmsted covers lifestyle for active women as The Gear Diva. Bicycle sales have exploded across just about every category ...

All products featured on WIRED are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission. Telling a bike rider to try a ...