The following is a transcript of the video. You've probably doodled with one of these in class: a blue Bic pen. But when Oscar Ukonu uses it, he creates this — a monochromatic and hyperrealistic ...

The BIC Cristal® ballpoint pen is the pen. It’s ubiquitous. You probably have a desk drawer full of them and have lost at least twice that many. When it was released in 1950, the pen was celebrated ...

Look around you. Chances are, there’s a BiC Cristal ballpoint pen among your odds and ends. Since 1950, it has far outsold the Rubik’s Cube and even the iPhone, and yet, it’s one of the most unsung ...

In 1944, Marcel Bich, a young Frenchman who had just finished serving in World War II, needed a job. He found work at a stationary wholesaler selling ink pots and quills. At the time, the ballpoint ...

No one ever really owns a Bic pen, but it’s a business going from strength to strength. We meet its CEO, Gonzalve Bich, as he prepares to hand over control. It’s highly likely that there are several ...

Recently, Bic launched a campaign to “save handwriting.” Named “Fight for Your Write,” it includes a pledge to “encourage the act of handwriting” in the pledge-taker’s home and community, and ...