Amazon has moved to put clear distance between it and Echelon Fitness, a company that produces connected exercise equipment. Yesterday, the company announced that it was making the “Prime Bike,” a ...

UPDATE (Sept. 23, 8:45 a.m. ET): After publication, Amazon told NBC News in an email that it was stopping the sale of the Prime Bike, saying that it’s “not an Amazon product or related to Amazon Prime ...

Echelon makes connected exercise gear in a similar vein to Peloton, but with more emphasis on a lower price. The company said it had teamed up with Amazon to create a lower-cost connected spin bike ...