How successful is luxury tourism in Africa? What happens if it fails to produce higher tourism revenues: can it be reversed?

Gen Z are making chatbots to do admin and other tasks for them at work - does it give them a competitive edge or is it proof ...

Why do major brands get their logo redesigns so wrong? We break down 10 of the most infamous rebranding disasters and extract the crucial lessons for your business. Don't make the same expensive ...

How can companies best navigate through the current turbulent times? While there are abundant potential answers, EY advises organizations to look hard at their perhaps outdated approach to risk ...

A marketing plan turns choices into numbers, timelines, and owners your marketing team can ship. A well crafted marketing plan ties marketing strategy, marketing efforts, and business objectives to ...

Global cooperation has been joined by competition to lead the green technology sector, driving industrial policies and reshaping business strategies, according to a new study published in Nature by UC ...

In the dynamic world of business, the foundation of every successful venture lies in a business idea. A business idea is not just a concept but a strategic approach that combines creativity, ...

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Recently, I heard a self-described “strategy expert” tout that his framework was once used by Mark Zuckerberg at Meta. It was an odd claim for two reasons. First, there was no evidence the expert had ...

Founders who treat team investment as a business strategy rather than an expense are gaining an edge in retention, output and growth. Studies show that organizations with strong employee engagement ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. I've recently been thinking about how, in life and in business, some terms are too often ...