Straight from the department store beauty counter. For many, it is easy to remember the first time being introduced to the department store beauty counters, with the aromas of perfumes being spritzed, ...

For many, it is easy to remember the first time being introduced to the department store beauty counters, with the aromas of perfumes being spritzed, concealers being sampled, and rows upon rows of ...

There’s a classic lip color that’s seeing a strong resurgence among makeup lovers, and it might be all thanks to TikTok. Clinique’s Almost Lipstick in Black Honey is so popular, it even has its own ...

What makes a beauty product transcend all others? Maybe it’s the first of its kind, introducing a multi-generational phenomenon. Or perhaps it levels up an entire category with innovation that pushes ...