Modern beauty is all about embracing individuality and knowing how to transition, seamlessly, from day to evening. Be it a ...

That he’s cultivated such a large following so quickly speaks not only to his charisma and good looks but also to the appeal ...

Lipstick is a girl’s best friend. But so are diamonds, but they’re far too expensive. However, lipstick? You can find amazing ...

Gen Z, it seems, loves their fragrances. Sales are surging so much among the younger set that economists are likening it to a ...

Discover how Gen Z shoppers are driving the perfume market and influencing beauty giants to invest in fragrances. Explore the shift in consumer behavior towards prestige scents amidst economic ...