Coatesville, PA (TheFireStore.com) January 17, 2012— TheFireStore.com, with the addition of the New Under Armour Tactical Quarter Zip Job Shirt, continues to bring the latest and most advanced apparel ...

South Carolina women's basketball fans will have a new way to cheer on its student-athletes this postseason. Together with Under Armour, each of the 16 members of the team will have a custom shirzee – ...

If you played youth sports in the aughts, it's likely that Under Armour ColdGear shirts were ubiquitous. So many kids who played outdoor sports were wearing the same compression shirt, bragging to ...

Golden State Warriors point guard Stephen Curry has put an end to the debate surrounding what he will wear to Super Bowl 50 on Sunday. “I’m wearing an Under Armour t-shirt that is going to be ...

The Baltimore Ravens and Under Armour joined forces to provide custom uniforms [photo gallery] for female student-athletes as part of the inaugural season of girls' flag football with Frederick County ...

If you’re looking for the ultimate comfortable shirt to wear either on a run or while cross-training, Under Armour’s HexDelta shirt fits the bill. I don’t usually run in tech shirts (I’m more of a ...

Two major shoe companies have answered the call of a Goodrich family who searched eagerly for properly-fitting shoes for their 14-year-old son. Eric Kilburn Jr., a 6-foot-10 freshman at Goodrich High ...

Entering a weekend series rematch against their NLCS foes from a season ago, the National League-leading Philadelphia Phillies are looking for a bit of revenge against the World Series runner-up ...

KNOW YOUR TECH breaks down the scientific technology used in your favorite sneakers and activewear. Let’s demystify your next purchase: today’s technology is the Under Armour 4D Foam footbed. This ...