Find out how ad setup, targeting, and lead quality vary between LSAs and Search campaigns – and when to use each for better ...

Cindy Rose joined WPP earlier this year with a turnaround plan for the world’s one-time biggest ad buyer and agency holdco.

Google is rolling out a change to how ads appear in Search, and this time it’s focused on clarity and user control. Text ads will now be grouped under a single “Sponsored results” label that stays ...

With Google’s latest redesign grouping ads under a single “Sponsored Results” header and offering a hide option, brands are ...

Information Adviser Mahfuj Alam today said the rate of government advertisements in the media will be doubled, with the ...

Alphabet felt the painful comeuppance of years of antitrust penalties, publisher enmity and customer blowback as it reported ...

This change will allow AI applications to access and analyze Google Ads data through natural language for the first time. The MCP Server for Google Ads is now publicly available on GitHub, Google ...

While it once scoffed at the possibility of offering an ad-supported tier, Netflix has since embraced the idea, with millions ...

Parent company Alphabet delivered its first $100 billion quarter, with AI supporting ad relevancy, performance and automation ...

What do a granny, a contorted leg, and a flying car have in common? They're all bizarre ads recently whipped up by Meta's ...

NEW YORK, NY (Reuters) -Once a money-losing backwater, Google Cloud has become one of Alphabet's fastest-growing businesses, ...

Google is tweaking how sponsored results will appear in Search. Going forward, it will group any text ads on the Search page into a "Sponsored results" section that will appear at the top of the ...