Before you make any changes, you should first determine what is working. An SEO audit tells you which pages get the most visitors, which keywords work, and where your best backlinks are located.

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Search new ad layout is driving accidental ...

Google just shared the 100 most-searched gift ideas in 2025, and our gifting editor narrowed it down to 25 products worth giving and getting this holiday season.

The 2025 Google Holiday 100 is an annual gift guide based on the year’s biggest Google Search trends. See our top ten picks.