Our 2025 Black Friday/Cyber Monday gear guide has everything: the best deals, exact sale dates, discount codes, and brands we’ve tested.

The pioneering brand says it sees “no realistic possibility of sustainably achieving our business and financial goals” ...

However, Gore-Tex will still continue, with the waterproof textile used by other brands, including Rapha in the cycling ...

GOREWEAR, the cycling and running apparel division of W. L. Gore & Associates, will leave the market next year, a source familiar with the company’s decision confirmed to BRAIN on Thursday.W.L. Gore, ...

Yesterday, as reported by German site Velobiz, W.L. Gore & Associates, better known simply as ‘Gore’ appears to be axing its in-house clothing brand, Gorewear, itself an amalgamation of two previous ...

Editor’s note: This story has been updated to clarify that Gore’s new outerwear items are not yet PFAS-free. As the military looks to get rid of "forever chemicals" in equipment and clothing, ...

Powder aims to feature only the best products and services. If you buy something via one of our links, we may earn a commission. Brand loyalty is a driving force when it comes to consumer behavior, ...

Powder aims to feature only the best products and services. If you buy something via one of our links, we may earn a commission. Brand loyalty is a driving force when it comes to consumer behavior, ...

Staying dry isn’t cheap. The technology implemented into snowboarding jackets has made leaps and bounds in recent years. With innovation, though, comes expense. It’s not unusual for outerwear to cost ...