Mattel has reported a “strong increase” in consumer demand heading into the festive sales season as the business steps up its ...

Geoffrey the Giraffe is spreading holiday cheer with new Toys 'R' Us seasonal shops. Here's where you can find him in New ...

For more information about the TOTY Awards voting and selection process, visit ToyAwards.org.

Amazon just revealed the top 100 toys that’ll be most popular this holiday season, and we’ve narrowed it down to the best 12.

If you were hoping for a performance upgrade, well, the Hot Wheels edition is pretty much just a cosmetics package. Of course, if you really want a car that matches the performance of a Hot Wheels ...

Save big on the Amazon-exclusive Mario Kart Circuit Track Set and the recently released Bowser's Castle Raceway.

A jazzed-up version of a toy that first hit shelves in the late 1990s has been named as one of Amazon's 10 must-have toys ...

The best toys and gifts for 4-year-old boys, including STEM kits, LEGO sets, superheroes toys, and more unique picks.

Amazon UK's top 10 toys for Christmas have been announced, and they start at under £20 (plus they're 10% off at the moment).

From Lego to cuddly toys and even learning games - these top 10 Christmas toys are sure to be popular this December 25th.

The India CEO and the South Asia Regional General Manager discuss the Hot Wheels sales strategy during the inspection of the Road No. 3 branch ...