Peak wedding season doesn’t have to mean sweating season. The beer brand that’s “Made to Chill” is getting in the fashion business, and it’s pretty cool. Coors Light is introducing the BrrrTie, and it ...

To keep even more of the wedding party chill, the brand is also introducing the BrrrTie – a chilled neck accessory that delivers up to 40 minutes of icy relief CHICAGO, June 25, 2025 /PRNewswire/ -- ...

Coors Light has come up with its own novelty way to beat the heat at Summer Weddings, as they have introduced the Cold Tux and BrrrTie. Inspired by one of their most recent commercials, the company ...