The NBA on NBC returned Tuesday night with an opening day tip-off between the Oklahoma City Thunder and Houston Rockets. The ...

1. After a 23-year hiatus, NBC gets back in the NBA business starting tonight with a doubleheader featuring the Thunder at ...

Sports broadcasts have advanced so much that they can no longer just go straight into the action. The mood for the broadcast and event is set by an introductory song that leads into the start of the ...

For anyone who grew up in the 1990s and watched basketball, especially Michael Jordan and his Chicago Bulls teammates systematically dismantle the rest of the NBA on their way to six championships, ...

NBC is hoping for a business bonanza with a new deal for NBA games, but will have to bring broader audiences to matches once ...

"I woke up in the middle of the night, got an idea," "Roundball Rock" composer John Tesh said. Illustration: Demetrius Robinson / The Athletic; Photos: Lyn Alweis / The Denver Post via Getty Images, ...

Bob Costas returned to NBC to provide pre-game narratives for a pair of NBA broadcasts, the result of recent negotiations to place him in what he called “kind of an emeritus role." ...

The Cowboys and Cardinals met with both teams looking for a last-ditch effort to stay in the 2025 NFL playoff race. Here's ...

Gilbert describes the 47-year-old Vitello as a "chameleon" capable of talking to anybody and maintaining strong relationships ...