The collaboration blends the rich cultural legacy of the legendary football club with New Era’s signature silhouettes.

Global headwear lifestyle brand New Era officially partners with FC Barcelona to launch an exclusive headwear collection, marking its appointment ...

New Era, the international sports and lifestyle brand, is once again proving it’s more than a cap company — it’s a cultural ...

Syracuse men’s basketball freshman Kiyan Anthony has a sponsorship deal with New Era, which was announced on X last week. Anthony showed off the brand’s vintage Syracuse 2003 national championship hat ...

Looking for some new Detroit Lions gear to celebrate the team’s big win over the Chicago Bears? This Detroit Lions New Era Born x Raised 59FIFTY fitted hat is available now from Fanatics in 10 sizes ...

Need a new Detroit Lions hat in your rotation? New Era has you covered, with the apparel company releasing its new NFL Sidelines Collection on Monday, Aug. 4. The company says the new hats are built ...