Pepsi is taking another shot at its chief competitor with a summer marketing effort riffing on the iconic “Share a Coke” campaign, per details shared with Marketing Dive. Rather than sell bottles ...
It's hard to believe it hasn't happened yet, but a Coke vs. Pepsi movie is finally in the works. According to Deadline, Sony Pictures has paid $1.5 million to acquire a pitch called "Cola Wars" that ...
McDonald's, Pepsi, and Coca-Cola all recognize that consumers are looking for value prices. The trio believes that this hunt for better deals isn't limited to any particular income demographic, but ...
Coke is still the top soda in America. But the runner up spot, long held by Pepsi, now belongs to Dr Pepper. After years of slowly gaining market share, Dr Pepper inched ahead of Pepsi as the number ...
Subway is ditching Coca-Cola in the US as it switches to rival Pepsi. Under a 10-year agreement, Subway will start selling drinks including Pepsi, Mountain Dew, Tropicana, and Lipton. Subway's US ...
Coke or Pepsi? You decide. Costco shoppers may soon notice a change at their favorite food court, if the rumor proves true.
A bunch of new soda flavors will hit store shelves in 2026. Only time will tell whether these products will earn a permanent ...
Coke and Pepsi have both introduced new beverages with cane sugar. However, Coke’s product will not replace its existing flagship brand, as Donald Trump implied it would in a social media post.
Popular sugar-free sodas may seem like just another offering from big companies, but millions of dollars go into how each is ...
Diet Coke has topped rival Pepsi-Cola for the first time to become the second most popular soft drink in the country behind Coca-Cola. It marks a victory for Coca-Cola Co. as its sodas now hold the ...