A few weeks ago, while taking two of my now-teenage granddaughters shopping for outfits for a sports banquet, I became nostalgic. As we were walking through Penney’s, I tried to explain to them the ...
To land his first copywriting job, my father was asked a question that still resonates today. In my father’s recently released memoir on his 50-year career in advertising, “Pickett, Plunkett and ...
FALL RIVER — Before there was Amazon Prime, there was the Sears, Roebuck & Co. Catalog. The retail giant's catalog, printed from 1892 to 1993, featured any product an American consumer could ever need ...
Known as "The Farmer's Bible" or "The Nation's Wishbook," the Sears, Roebuck catalog became an American institution. When the catalog first came out, mail order was not a new concept, for Montgomery ...
One of Amazon’s most recent Prime items has caused a bit of a stir — because it’s a house. You can now buy a house on Amazon and have it shipped directly to your location. But, surprisingly, that’s ...
What do you remember when you hear the name Sears? The answer may depend on how old you are - and if you’ve been keeping up with the news. In recent years, Sears has made headlines as a struggling ...
When you think of Sears today, you may think of a place at the mall where you’d buy tools or a pair of jeans. But if you turn the dial back a century, the Sears, Roebuck and Co. catalog was also a way ...