Abstract: This paper presents a Smart Trolley with an Automatic Billing System using RFID technology to enhance the retail shopping experience. The focus is on automating the checkout process, ...

A balanced approach using Standard Shopping delivers cleaner traffic and steadier ROAS while letting Performance Max operate where it performs best. Google is “strongly recommending” Performance Max ...

14 months ago, Google updated its documentation around its shopping related structured data warning not to generate your structured data dynamically through JavaScript. Yesterday, at the Search ...

I saw my first holiday-themed ad of the season on TV before Halloween. I was startled, yet not surprised. Kind of a funny feeling, really. Yes, the annual holiday shopping sprint is upon us. For years ...

Americans will be leaning hard on their credit cards this holiday season. Whether that ends for you with a pile of new high-interest debt or a pile of presents that didn’t ruin your financial health ...

From Black Friday to Cyber Monday, we are now in the thick of the holiday shopping season. But as you hunt for deals, scammers are trying to strike. Experts warn that shoppers should be careful of ...

Perplexity is rolling out a new shopping feature to make buying things through its AI assistant easier and more personalized. The company's new feature is free for all Perplexity users in the US and ...

New tools and features from retailers and tech companies use artificial intelligence to help people find gifts and make decisions about their shopping lists. Credit...Janet Mac Supported by By ...