Stephen Curry's decision to end his long partnership with Under Armour landed like a jolt across the sneaker industry, ...

The Golden State Warriors lifer now has a scheduled end date for his UA partnership, next year, after the Curry 13 drops.

This is article is reprinted with permission from Sneaker History, Nick Engvall’s Substack about sneakers, culture, and the ...

Golden State Warriors superstar Steph Curry explained his surprising split from Under Armour and the next moves in sneaker ...

One day after Stephen Curry scored 46 points to help lead the Golden State Warriors to a much-needed road win over the San ...

Stephen Curry is suddenly a “free agent,” not from the Warriors, calm down, but from his longtime sneaker home. He’s still torching defenses in that No.

One of the most pressing reasons behind the separation is Under Armour's ongoing financial overhaul. Reports from Sports Illustrated and various U.S. sneaker media outlets indicate that the decision ...

In a world where online shopping reigns supreme, there exists a retail paradise in Edinburgh, Indiana, where the thrill of the in-person bargain hunt isn’t just alive—it’s thriving with designer ...

Recently in training, Stephen Curry was spotted wearing the “Mambacita” Nike Kobe 6 after ending his partnership with Under Armour.

NBA star Stephen Curry parted ways with Under Armour after 13 years to focus on developing his own Curry Brand, marking a ...

Stephen Curry shocked the basketball world on Thursday by ending his 13-year partnership with Under Armour (a surprising move ...

Steph Curry ends 13-year Under Armour run on 13 Nov 2025, unleashing Curry Brand for major deals. Nike eyes reunion; On & ...