Levi's will sell its new line of $300 jeans in more stores next year as it looks to boost growth by tapping into strong ...

From stars with millions in off-court endorsements to those making the minimum, every WNBA player stands to gain in the new ...

Sneaker heads and Buffalo Bills fans can celebrate Nike’s latest drop: The 2025 Nike Air Max 90 NFL Rivalries collection, featuring limited edition sneakers for just eight teams this year. Fans can ...

Since its founding in 2013, apparel maker Knix Wear Inc. has built its brand by focusing squarely on women – helping to ...

With the 2026 World Cup just around the corner, the shirts that the teams will wear at the tournament are starting to be ...

MARY Earps is someone who transcends sport – both an everywoman, and a unique, once-in-a-generation talent. Bellowing “f**k ...

In late August, Nike unveiled the highly sought-after Caitlin Clark logo. The interlocking CC, Clark’s initials, was ...

The WNBA offers significant market opportunities in media rights and sponsorships, with lucrative deals poised to expand by 2026. The league's rising popularity, driven by stars like Caitlin Clark, ...

Her character assassinations of Sarina Wiegman and Hannah Hampton overshadow the Lionesses legend's own inspiring story ...

Advertising can be powerful. It can spark conversations, influence culture, or, occasionally, explode in a fiery PR disaster.

From a one-block run to a global fitness empire, Chontel Duncan opens up about resilience, motherhood, and finding power in ...

Hampton eventually usurped Earps as the No 1 goalkeeper in April 2025 which led to the latter’s shock retirement. Earps ...