2022 saw nine confirmed updates (including two core updates,) five unconfirmed instances where volatility was observed in page rankings, and one data outage that caused chaos for 48 hours Video and ...

The present reality is that Google presses the button and updates its algorithm, which in turn can update site rankings What if we are entering a world where it is less of Google pressing a button and ...

Content managers who want to assess their on-page performance can feel lost at sea due to numerous SEO signals and their perceptions This problem gets bigger and highly complex for industries with ...

Title optimization of articles, blogs, or webpages is critical to get traffic, conversions, and earn money from Adsense and affiliates The standard advice is to stick to one keyword phrase per page to ...

If you feel like everything has already been written and you have no idea what else you can write about, here are six content ideas for you that help you come up with valuable and engaging content ...

Search equity allows for your average business owner to compete on the SERP without being impeded by a lack of SEO-knowledge A more equitable SERP is a necessity for Google from a business and overall ...

Something that all of us in the search industry are guilty of is our over-reliance on Google telling us what is coming next. Understanding Google’s considerations as a business, provide context to ...

The evolution of search results in addition to this crazy pandemic has changed search results more than ever. Including new features to drill down by brand, see news, and reviews. Brands who appear in ...

Digital marketing has emerged as the most powerful form of marketing in the current era. With more than 4.66 billion internet users as per the 2020 report by Statista.com, there is no doubt an immense ...

Website security directly impacts the SEO performance of the website, as the non-compliance with the security requirements can cause low rankings or Google penalties. Blacklisting, malicious bots ...

Adjust your holiday marketing strategy based on what your competitors are doing to drive clicks. Analyzing keyword-driven traffic for seasonal marketing. Already ...

Bing isn’t the search engine with the largest market share, but it still serves millions of users every day. One-third of U.S. online queries are powered by Bing, most notably in terms of ...