Following its recent partnership with the National Tyre Distributors Association (NTDA), TyreSafe has announced a further partnership with the British Tyre Manufacturers’ Association (BTMA) and the ...

Cooper Tires, now positioned as Goodyear’s leading second-tier consumer brand across Europe, the Middle East, and Africa (EMEA), has released additional details about its strategic direction. The plan ...

Bridgestone has announced it will launch the Battlax Racing Street RS12 premium sports motorcycle tire in January 2026 in ...

Nokian Tyres has launched its next-generation of smart tire technology featuring a smart pressure assistant with load sensing ...

Continental has launched two motorcycle tires — the TKC 802  and the ContiSportAttack 5 — designed for the adventure and ...

ZC Rubber has announced the forthcoming launch of two new passenger car tires in its Arisun range developed for the North ...

Linglong Tire has presented the the 59/80 R63 LXD Master Pro, which it states is the largest off-the-road tire in the world.

As part of creating a safer and more sustainable future, Sensing Core, a sensorless technology developed by Sumitomo Rubber ...

Bridgestone Americas has launched its Firestone FS592 steer tires designed for long-haul and regional trucking fleets. The set-it-and-forget-it workhorse tire has an additional 1/32in of tread depth a ...

Ahead of the return of the world’s premier electric racing series, Hankook Tire & Technology has announced that it will showcase its technology during pre-season testing in Valencia, Spain, for ...

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Mercedes-Benz has selected Continental as its original equipment (OE) supplier for its GLE and GLS models. Both SUVs will come factory-fitted with the EcoContact 6 Q tire, which has been designed for ...